Increase your conversions, leads, or sales with an expert Pay Per Click and PPC Management agency in Miami, FL. While traditional SEO helps you rank organically, PPC marketing generates a significant amount of immediate traffic, which turn into quality leads and converters.
With our PPC marketing services, you will increased brand awareness using several paid distribution channels, including but not limited to Google, Bing, Facebook, Instagram, Linked, and more.
What is PPC Management?
Pay per click management is a great way to get the most out of your PPC marketing investment. Our PPC experts will crunch the numbers and figure out the most cost-effective ways for you to reach customers. Whether it’s Google AdWords, Bing Ads, Facebook Ads or YouTube Advertising, our team will devise an effective strategy that works for your business.
PPC advertising is the best option for brands large and small looking to quickly gain visibility and generate leads from online searches. This model allows advertisers to pay only when someone clicks on their ad. It’s also great for businesses that have immediate customer demand and want to capitalize on that demand quickly with a quick, efficient method of getting in front of new customers.
What are the benefits of
PPC Management Services for Miami Businesses?
Quick lead generation: promote instantly through ads on search engines, using text-based advertising, and on other paid distribution channels.
Dominate the page: running a PPC campaign in conjunction with an organic search strategy will get your business on both paid and non-paid listings.
Pay only for clicks: withPPC, you only pay when someone clicks your advertisement. Unlike traditional advertising, paid advertising allows you to set the a specific budget as well so that you don’t overspend.
Understand your audience: through testing on different paid advertising sources, you will see which keywords, ad copies, and placements generate the best ROI. This allows you to better understand consumer behavior and then adapt your strategy accordingly.
Retain your engagements through retargeting: PPC allows for easier retargeting and remodeling, giving businesses the chance to stay close with pre-made engagements via website or prior searches.
PPC Tools and Platforms
PPC is considered an umbrella term that includes many different types of tools and platforms. Some of these platforms and applications include:
Google Ads
Bing Ads
Facebook Advertising
Instagram Advertising
Twitter Ads
LinkedIn Ads
Youtube Advertising
What are the different types of PPC ads?
Search Ads
Search ads target individuals who are already searching on search engines services or products relating to your company. Search ads are suitable for short sales cycles or one-time campaign promotions.
Social Ads
Social ads are a great way to generate traffic, leads, and sales from sites like FaceBook, Twitter, YouTube, Instagram, LinkedIn, and more. These ads are created specifically to target audiences, and takes things into consideration such as hobbies and interests.
Display Ads
Display ads utilize visuals to capture attention and convince them to take action. These ads appear on affiliate sites and are targeted to people who visit those similar to your business or within your industry, often on Google-partnered websites.
Retargeting Ads
These ads aim to retarget users who have already engaged with your business but haven’t taken any action. Utilizing these ads, you can more easily convince them to return or revisit your website.
Google Shopping Ads
These ads are best for websites selling products. Google shopping ads typically appear above SERPs, in either a carousel or slideshow made to highlight a product and its prices.
Amazon PPC Ads
Amazon continues to be best suited for advertisers and B2C companies. These PPC ads give Amazon sellers an easy way to generate brand awareness, increase traffic, and boost sales via sponsored ads on the platform search results page.
Grow Your Business with Miami PPC Services
PPC campaigns are designed to help your brand take advantage of new and existing advertising opportunities. Traditional search engine optimization can take months, even years, to reach top rankings and generate desired results. With PPC marketing services using a Miami PPC agency, you will increase brand awareness in paid distribution channels almost immediately.
Here’s what to expect when working with us:
We will create multiple ad groups for both split testing and optimization purposes. For context, campaign testing is critical as the immediate feedback allows us to analyze based on failings or supremely successful strategies, which we then use to re-adjust ad copy, landing pages, and keywords.
Creation or optimization of landing pages with relevant information and clear call to actions that increase conversion rates and maximize your ROI.
Once PPC campaign are live, we offer continuous monitoring and detailed reports which include key statistics and recommendations (if needed).
