Professional Website Audit FAQs
1. What is an SEO Audit?
An SEO audit is a thorough evaluation of every aspect related to your business’s SEO performance. This includes both on-page and off-page SEO factors, as well as technical features, social media, keyword research, and more. The ultimate goal is to provide you with a complete list of how your current SEO strategy is performing, plus actionable insights that you can use to make improvements as needed.
2. Why Do I Need an SEO Audit?
Search engine algorithms are constantly changing, and it can be hard for businesses to know what they need to do in order to consistently rank at the top. Things that may have worked well for you in the past could be harming your performance today, and there could be easy improvements you’re missing out on without even realizing it. With an SEO audit, you get a full report on your current standing and everything you should (and shouldn’t) be doing if you want to succeed with SEO.
3. How Long Does an SEO Audit Take?
There are a number of factors that impact how long your SEO audit will take, though our average turnaround starts at around two to four weeks. Some of the things that determine the amount of time needed for your audit include the size and age of your website, your existing site structure, and the quality of your site.
4. What Does an SEO Audit Cover?
Your audit will cover every aspect related to your site’s SEO performance. This includes your linking strategy, content, social media, technical website features, and Google AdWords strategy.
5. What Are the Best Tools for SEO Auditing?
We use a number of tools during the course of your audit, all of which help us gather key data about your site. Tools we like working with the most include Screaming Frog and SEMrush, as well as a few other third-party website crawling platforms.