SEO Auditing Services

Get a Top-to-Bottom Analysis
of Your Current SEO Status

If your website isn’t ranking where it needs to be, our SEO auditing services could be just what you need to figure out the fix.

SEO auditing is an easy way to check on the health and efficiency of your site. We recommend regular audits as part of a larger SEO strategy, and offer targeted auditing services that ensure every aspect of every page on your website is optimized to rank.

Whether your site is brand new or has been up and running for years, a professional website audit from SEO Brand will give you the assurance you need that you’re successfully reaching your audience – and that you’re not missing anything that could be harming your performance. Our technical SEO audit experts are pros when it comes to catching even the tiniest of SEO errors, and can offer actionable steps for improving your online marketing performance and optimizing your website, social media, and Adwords accounts. We’ll tell you where you need to improve, as well as provide actionable advice on how to do so.

The Dangers of Bad SEO

Today’s marketing landscape is about more than just ads. From your site’s content to its metadata (and everything in between), every single factor of your website plays an important role in helping search engines determine your ranking in keyword queries. And without thorough SEO auditing, you could be making some critical errors without even knowing it.

To understand why it’s so crucial to get one of those coveted top organic spots in the search results, consider the following statistics :

93% of all online experiences begin with the search engine

75% of people never scroll past the first page of search listings

70% to 80% of searchers skip right past the paid results to the organic listings

57% of B2B marketers, SEO is the most effective lead generation marketing activity

If you’re not ranking at the top, you’re not reaching your audience. It’s as simple as that. Fortunately, our website audit services help ensure that your site is ranking high and getting those coveted clicks, providing you with a data-driven strategy that goes well beyond basic search engine optimization.

Common SEO Mistakes

If you’re not an expert in search engine optimization, you might be surprised by some of the common mistakes that can have a negative impact on your SEO results. SEO auditing services give you all of the insight you need to identify and address these mistakes, plus access to a team of SEO pros who can help you set things straight.

Here are some of the most common SEO mistakes that an SEO audit can find:

On-page SEO mistakes

  • Duplicate content
  • Broken links
  • Broken images
  • Duplicate or missing meta descriptions
  • Missing alt tags
  • Title tag issues
  • Low text-to-HTML ratios
  • Slow page loading speeds

Off-page SEO mistakes

  • Low-quality backlinks
  • Inefficient keyword strategy
  • Lack of mobile friendliness
  • No local search optimization

Work with an SEO Audit Agency: Understanding the SEO Audit Process

Get a personalized team of agency experts who are dedicated to optimizing your web presence. Our fully comprehensive SEO auditing services look into every single detail of your search engine standing in order to help create the most impactful SEO strategy for your brand. Here are some of the areas we’ll take a deep dive into during the process.

Technical SEO

The structure of your site has huge implications for search engine optimization. We’ll evaluate a wide range of technical aspects related to your site’s ranking, including URLs, metadata, alt-tags, and H1 tags. We’ll also check on your site speed and crawlability to ensure that all of its foundational elements are in place.

On-Page SEO

The more on-site details you can optimize for search engines, the higher you’ll rank. Our SEO audit service looks at your entire library of content, keywords, and images to see what’s working and what’s not. From there, we’ll be able to tell you what features of your website you need to update and improve if you want to boost your ranking and grow your audience.

Off-Page SEO

A lot of factors go into your site’s ranking, and that includes factors that exist off-site. Our off-page SEO analysis evaluates the strength of your backlinks, social media profiles, and AdWords strategy, as well as things like off-site reviews and press releases. It’s all part of a big picture audit that leaves no stone unturned in determining the overall health of your SEO status.

Competitor Analysis

SEO doesn’t exist in a vacuum. It’s essential that your business’s website not only performs well but that it performs better than your competitors’ websites. And to help make that happen, we’ll do a complete competitor analysis to determine who your top competitors are and what lessons we can learn from their SEO strategies and performance outcomes.

Keyword Research

When it comes to your SEO strategy, you definitely can’t neglect keywords. During our audit process, we’ll perform targeted keyword research to figure out which keywords will get you the biggest bang for your SEO buck, as well as how to best incorporate them into your site and ace your keyword game once and for all.

As One of the Top-Rated SEO Auditing Companies, We Can Help You Optimize Search for Better Business

The world of search engine optimization is constantly evolving. At SEO Brand, we make it our top priority to stay up to date on all aspects of SEO, including what works, what doesn’t, and what we can do to better support you in your ambitions. And because so many of the changes being made to search engine ranking algorithms are technical, we’ve built a strong team of technically-focused SEO experts with a keen eye for optimizing the architecture of your site.

Just like you bring your car in for maintenance on a regular schedule, your business’s website should receive systematic SEO audits to ensure it’s running efficiently. We recommend a professional SEO audit prior to introducing any new campaigns or major projects, as well as after site updates and on a regular schedule of your choosing (most businesses opt for a quarterly SEO check-in).

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Professional Website Audit FAQs

1. What is an SEO Audit?

An SEO audit is a thorough evaluation of every aspect related to your business’s SEO performance. This includes both on-page and off-page SEO factors, as well as technical features, social media, keyword research, and more. The ultimate goal is to provide you with a complete list of how your current SEO strategy is performing, plus actionable insights that you can use to make improvements as needed.

2. Why Do I Need an SEO Audit?

Search engine algorithms are constantly changing, and it can be hard for businesses to know what they need to do in order to consistently rank at the top. Things that may have worked well for you in the past could be harming your performance today, and there could be easy improvements you’re missing out on without even realizing it. With an SEO audit, you get a full report on your current standing and everything you should (and shouldn’t) be doing if you want to succeed with SEO.

3. How Long Does an SEO Audit Take?

There are a number of factors that impact how long your SEO audit will take, though our average turnaround starts at around two to four weeks. Some of the things that determine the amount of time needed for your audit include the size and age of your website, your existing site structure, and the quality of your site.

4. What Does an SEO Audit Cover?

Your audit will cover every aspect related to your site’s SEO performance. This includes your linking strategy, content, social media, technical website features, and Google AdWords strategy.

5. What Are the Best Tools for SEO Auditing?

We use a number of tools during the course of your audit, all of which help us gather key data about your site. Tools we like working with the most include Screaming Frog and SEMrush, as well as a few other third-party website crawling platforms.

Let SEO Brand help you unlock the full potential of your business’s website with a complete SEO audit.

You’ll learn exactly what you need to do to enhance your web presence, with expert guidance on how to get better traffic, better conversions, and an all-around better return on your digital marketing efforts.

To get started with your professional SEO audit, call us at 888-736-2571 or complete our form.

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