There’s no such thing as a one-size-fits-all social media strategy. Organic and paid social media marketing services from SEO Brand provide you with a fully custom approach, using data-rich tactics to amplify your brand’s voice with its core social audience.

You’ll get an experienced social media consultant who will serve as your designated point of contact. They’ll also oversee an accomplished team of copywriters, designers, and SEO experts on your behalf, all of whom will be working hard to help you hit your goals. With your team in place, we’ll start building your strategy from the ground up, starting with a comprehensive discovery process that gives us key insights into what’s working (and what’s not) with your current strategy.  

Here’s a look at some of the services you’ll get when you partner with SEO Brand on your multi-channel social media campaign strategy.

A complex social media audit is key for letting us know what your current strengths and weaknesses are. As part of this process, we’ll also do a competitor analysis to benchmark your business against others in your industry and figure out exactly what we have to do to get you ahead of the pack.

Your custom social strategy will be the foundation for all that comes next. To build it, we’ll dig into your existing data and analytics, as well as the specifics around your audience, your budget, and your short- and long-term objectives. You’ll get a strategy that’s perfectly geared toward achieving your social media goals, plus an ambitious content plan to help you streamline growth and engagement.

More doesn’t always equal better. We’ll determine which channels make the most sense for your brand so that you know you’re not wasting resources on dead-end platforms. From there, we’ll create or optimize business pages that capture your brand identity, making sure they contain all of the SEO elements needed to increase traffic and build more buzz.

Social media success requires a steady stream of top-tier content. We’ll help keep you relevant with your audience with a month-by-month content calendar and all the original content you need to keep up high levels of engagement. Content is created by our skilled team of copywriters, editors, and graphic designers, with a diverse range of content formats that includes original images, short articles, flash sales, tips and advice, and more.

Nail the “social” part of social media with proactive engagement and constant oversight of relevant mentions. We’ll interact with your audience to establish brand credibility and bring more followers to your page. We’ll also deepen your lead pool by partnering with influencers and non-competing brands on social media promotions that are tailored for organic growth.

Data is at the heart of everything that we do, and that includes our social media marketing services. We’ll maintain constant oversight of your social analytics so we have an accurate understanding of your performance and can switch gears whenever we need to. Your strategy will be regularly tweaked based on the data trends and patterns we find, meaning no stagnant tactics and no need to worry that you’re missing out on major insights.