Problem

Retreat Behavioral Health is a premier inpatient and outpatient mental health facility, but their website did not have great user experience or optimizations. SEO Brand was tasked to create greater visibility while focusing on the client experience, empowerment, and growth.

Challenges Identified

1. – No value proposition
2. – A limited organic and paid search strategy
3. – Competitor websites were outranking by utilizing blogs as resources
4. – The website was not optimized for mobile devices
5. – No image optimization
6. – Outdated design and functionality

Actions Taken

1. – In-Depth Research Performed
2. – Created two websites to distinguish different services
3. – Optimized Blogs
4. – Added Multiple Language Functions
5. – Added Compliance Plugin, Userway
6. – Full website redesign for a better UI/UX
7. – Mobile optimization
8. – Created Blog Hub
9. – Manage Social Media Campaigns
10. – Helped increase local presence
11. – Link-Building
12. – SEO optimization of content and images

Results Achieved

1. – Collected more data through an improved UI/UX Design
2. – Enhanced the user experience by making the site more intuitive, easier to find services and more accessible
3. – Saw approximately 31% increase in organic traffic and an approximate drop of 20.7% to their bounce rate.
4. – Aggressive marketing through SEO/PPC is helping generate leads that turn into clients.

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