Building Trust and Transparency with Clutch

    Search engine optimization—it’s highly technical, fast-paced, and often nerve-racking. It’s also essential. Every business needs to implement some SEO strategy in order to be visible to online users and draw relevant traffic to their site. However, it also just so happens that the process behind this highly demanded service is often esoteric to the average business owner. SEO involves a number of moving pieces, not least being Google’s seemingly ever-shifting algorithm. It takes time to move the needle, and most businesses don’t have the patience or the time to fully grasp each technical step required to get there. As such, trust plays a more important role in a partnership with an SEO provider than it does with others.

    Here is where SEO Brand stands out. We are committed to building a loyal and trustworthy partnership with our clients. We’re not content to just provide boilerplate solutions. We take the time to learn about the competitive landscape and unique aspects of our client’s business, and find ways to innovatively overcome their challenges. We look at every possible touchpoint, including everything from web development and graphic design to PPC and public relations. We then evaluate how each piece connects to the other, and in tandem, can ultimately bring sustainable value to a business.

    We realize that case studies and client lists published to our site are not enough to convince a prospective buyer that we are true to our word. A business needs to do their due diligence and take a number of factors into consideration before hiring an SEO firm. Previously, we wrote a blog post on the importance of online reviews, and discussed in depth how reviews can help form strong relationships between a brand and its consumers, and guide business improvements.

    Clutch, a B2B market research firm, based in Washington, D.C. gives firms the opportunity to control their reputation by having online, verified reviews. There is value in having short testimonials on your site or on Google, but Clutch takes a unique approach. Their analysts speak directly with a firm’s clients. The phone interviews encourage the clients to speak frankly and comprehensively about their experiences. Rather than just being a bulleted list of services rendered and the results, the finals reviews discuss all different aspects of a collaboration, including any challenges, the project management, and areas for improvement.

    SEO Brand has 41 reviews published to our profile. Our clients have graciously given their time to provide their feedback, and we could not be more thrilled by the outcome. Here are just a few of their comments:

    “We’re not a huge company, but SEO Brand treats us like we’re important to them.” – Owner, Tax and Accounting Firm

    “SEO Brand is invaluable to my business. I owe them everything. I have no complaints whatsoever and love their work.”CEO, Medical Devices Retailer

    “For our particular niche, SEO Brand has been one of the most experienced agencies in the business, allowing us to take projects from concept to execution in the least amount of time.” CEO, Marketing Software Company

    There are many other insights from the reviews that speak to the quality of our work and business acumen. As a result of our high performance and strong client feedback, we also rank in the third position globally across Clutch’s Leaders Matrix for SEO service providers. It’s validating to see our hard work has resulted in this recognition, but more importantly, we’re excited by the possibilities Clutch affords us in the way of growing as a company and helping new businesses reach their full potential. SEO Brand is the vigilant and trustworthy partner that the dynamic world of digital marketing and SEO demands.